Asics and Coca-Cola team up for an icy sneaker collab

WORDS BY
Alina Amin

DATE
28.03.2021

CATEGORIES
Fashion     News     

It’s cold, ice cold

Food and beverage giant Coca-Cola revealed its own version of the Asics GEL-Quantum-90 earlier this week. A couple of days later, they announced a second colorway – so you know it’s real. Together with the Japanese streetwear brand, they’re dropping a red and white version of the running shoe.

The shoe is named after Japan’s capital Tokyo and presumably offers as an official collab for the Tokyo Olympic Games.

Already signed up? Log in below to get your copy

Subscribe
to get access to all whitepapers and articles